Mar 27 2010

Rumor: Apple May Be Prepping Mobile Ad Service

There’s no official word confirming this rumor from the super-secret company that is Apple, but according to some reports, Apple is set to launch a mobile ad service called iAd. iAd will allegedly be based on Quattro, an online ad company that Apple purchased earlier this year. According to sources, Steve Jobs has high hopes for iAd and has called it “our next big thing.”

iAd would make it easier for app developers to put advertisements in their applications. iAd would also further strain the already tense relations between Apple and Google by creating yet another area of competition between the two companies. Google also recently purchased an online ad company called AdMob to strengthen its position in the mobile ad market.

Apple, of course, has not yet commented about iAd, following its usual policy of not commenting ahead of time on unannounced services and products.

Via The Mac Observer.

3 Comments on this post

Trackbacks

  1. Rumor: Apple May Be Prepping Mobile Ad Service | All Netbook News wrote:

    […] more from the original source:  Rumor: Apple May Be Prepping Mobile Ad Service AKPC_IDS += "733,"; Share and […]

    March 28th, 2010 at 3:03 pm
  2. Google Buys AdMob, Threatens Apple | NetbookBoards.com wrote:

    […] Apple has been trying to break into mobile advertising recently and it seemed as if it would succeed in this endeavor due to iAd, a mobile ad service the company launched last month. However, Google is not going to give up its primacy in online advertising without a fight, as evidenced by a recent acquisition, AdMob Inc. With the purchase of this company, which was just recently cleared by regulators, Google will become the largest mobile advertising company. […]

    May 25th, 2010 at 10:42 pm
  3. Google Buys AdMob, Threatens Apple « Blogging, Technology, Gadget Reviews wrote:

    […] Apple has been trying to break into mobile advertising recently and it seemed as if it would succeed in this endeavor due to iAd, a mobile ad service the company launched last month. However, Google is not going to give up its primacy in online advertising without a fight, as evidenced by a recent acquisition, AdMob Inc. With the purchase of this company, which was just recently cleared by regulators, Google will become the largest mobile advertising company. […]

    May 26th, 2010 at 1:29 am

Sponsors

Site Value
My site is worth:
Rank
What's your
Site Value?

Popular Posts